GISB Website Redesign

The website redesign for the German International School Boston brought a fresh look and feel to the site to visualize the vibrant community and exiting activities to prospective as well as existing families. The responsive design features a variety of layouts for image galleries, profiles, academic programs, events and many more. Visual storytelling through the photography shows how much fun the kids and faculty are having during their learning/teaching experience.

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The website redesign for the German International School Boston brought a fresh look and feel to the site to visualize the vibrant community and exiting activities to prospective as well as existing families. The responsive design features a variety of layouts for image galleries, profiles, academic programs, events and many more. Visual storytelling through the photography shows how much fun the kids and faculty are having during their learning/teaching experience.

Visit website >

German International School Rebranding and Logo Redesign

As part of an overall rebranding effort, Opus redesigned the logo of the German International School Boston (GISB). With the refresh to have a more contemporary look and appeal to families with younger children, functional aspects of the logo were also considered. The rebranding project included strategic considerations, as well as a variety of other design executions such as a photoshoot, brochure design, infographics, an html newsletter, business cards and stationery.

As part of an overall rebranding effort, Opus redesigned the logo of the German International School Boston (GISB). With the refresh to have a more contemporary look and appeal to families with younger children, functional aspects of the logo were also considered. The rebranding project included strategic considerations, as well as a variety of other design executions such as a photoshoot, brochure design, infographics, an html newsletter, business cards and stationery.

HTML Newsletter

Before the redesign, the newsletter was created in word and emailed as a PDF. The process was cumbersome for administrators and the reading experience was difficult for recipients. Opus redesigned the newsletter to be created and sent with a custom template in mailchimp.com. The process of creating emails is much faster now and recipients can read the newsletter on computers as well as mobile devices without downloading attachments.

Before the redesign, the newsletter was created in word and emailed as a PDF. The process was cumbersome for administrators and the reading experience was difficult for recipients. Opus redesigned the newsletter to be created and sent with a custom template in mailchimp.com. The process of creating emails is much faster now and recipients can read the newsletter on computers as well as mobile devices without downloading attachments.

Stationery Design

The business cards were designed in a vertical format that was set up for easy reordering on moo.com. The stationery design included a matching envelope and letterhead.

The business cards were designed in a vertical format that was set up for easy reordering on moo.com. The stationery design included a matching envelope and letterhead.